미국에서 홍차의 수입량, 가격 동향, 공급업체 성과를 분석하여 시장 역학과 성장 기회에 대한 중요한 인사이트를 확인하세요. 다양한 이해관계자의 역할과 시장 조건이 비즈니스에 미치는 영향을 조사합니다.
마켓 이벤트
(6월 2022)
2022년 6월 9일
The article provides an overview of the global tea industry, with a focus on China as the largest producer and consumer of tea. It highlights the cultural significance of tea and the challenges and opportunities within the industry. In China, the tea market has seen changes, with a shift towards imported teas in the 1990s and a current emphasis on domestic tea's unique aroma and quality. The article also discusses the challenges faced by the Chinese tea industry, such as overcapacity, low scale, and quality control, and the efforts being made towards branding, standardization, and modernization. Additionally, the article explores the role of the tea industry in poverty alleviation and rural revitalization in China, mentioning initiatives like ecological tea gardens and cooperatives. It concludes by emphasizing the potential for the industry to become a pillar of economic development and rural transformation, provided that these challenges are addressed.