Spirits insights

01 Food safety risk assessment issues alcohol tips Recently, the National Food Safety Risk Assessment Center issued a reminder for the prevention and control of foodborne diseases on New Year's Day and the Spring Festival, showing that liquid alcohol-based fuels should be used with caution in places such as homes and farmhouses or when holding rural banquets. If they really need to be used, they should be kept carefully and labeled to avoid mixing with liquor. Be cautious when buying bulk liquor, and do not buy or drink bulk liquor without product labels, manufacturers, production addresses, and unknown sources. 02 Beijing's beverage alcohol production increased slightly In November 2024, the output of beverage alcohol by enterprises above designated size in Beijing was 68,000 kiloliters, a year-on-year decrease of 2.4%; from January to November 2024, the output of beverage alcohol was 1.326 million kiloliters, a year-on-year increase of 0.1%. 03 Luzhou liquor plans to break 1 50 billion On December 31, the fourth session of the Ninth People's Congress of Luzhou City opened. Yu Xianhe, mayor of Luzhou, delivered a work report on behalf of the Luzhou Municipal People's Government. The report proposed that by 2025, the revenue of the liquor (food) industry will exceed 150 billion yuan. Support Jiangyang Economic Development Zone to create a national economic development zone, support Gulin Economic Development Zone to build a 100 billion-level park, and support Naxi Economic Development Zone, Luxian Economic Development Zone, and Hejiang Economic Development Zone to build a 50 billion-level park. 04 Yantai cracked a major counterfeit liquor case Recently, the Zhifu Branch of the Yantai Municipal Public Security Bureau successfully cracked a major counterfeit brand liquor registration trademark case, realizing the full-chain crackdown on the "production, supply, and sales" network of counterfeit liquor production and sales, and arrested more than 40 criminal suspects, destroyed 18 fake liquor production dens, and sold More than 40 fake liquor shops, 13 dens for producing fake liquor packaging materials, more than 6,000 bottles of more than 10 kinds of counterfeit well-known brands of liquor, and more than 3 million counterfeit packaging materials such as trademarks, bottles, and anti-counterfeiting labels were seized on the spot. 05 "Snake Mao" will be on the shelves of iMoutai Recently, iMoutai announced that the 2025 New Year's Day event is about to start, and iMoutai will launch special events such as Guizhou Moutai Zodiac series products, Guizhou Moutai Feitian cultural series products, Moutai sauce-flavored liquor series, and Moutai wine. 06 Major personnel changes in Wuliangye On December 31, 2024, Wuliangye issued an announcement stating that the company held a board meeting to review and approve two important personnel change proposals. After deliberation at the meeting, it was unanimously agreed to elect Hua Tao as the company's sixth vice chairman of the board of directors. The term of office is consistent with other directors. In addition, Hua Tao joined the Strategic Committee, the Comprehensive Budget Management Committee, and the Nomination Committee. 07 Luzhou Laojiao's "Cell Owner Festival" will be upgraded On the evening of December 31, 2024, the 2025 "Friends of Time" New Year's Eve speech was held at the Hangzhou Olympic Sports Center Gymnasium. Luzhou Laojiao, Luo Zhenyu and thousands of knowledge groups bid farewell to the old and ushered in the new, and listened to the "good news from the future" together - in the future, Luo Zhenyu's team will also join hands with Luzhou Laojiao's "Cell Owner Festival" to create multiple cultural activities in the form of a carnival, and experience the innovative experience and expression of Chinese traditional culture. 08 Liang Jinhui deploys Gujing 2025 tasks On December 31, 2024, Gujing Group issued "A Letter to All Employees in 2025

China's commerce ministry said on Wednesday it would extend its anti-dumping investigation into brandy originating from the European Union by three months, less than the full extension allowed under its previous guidance.

The Chinese Ministry of Commerce yesterday said it would extend its anti-dumping investigation into brandy originating from the EU by three months, less than the full extension allowed under its previous guidance. The probe, which was launched on Jan. 5 and due to be completed in a year, would be extended to April 5 due to the “complexity” of the investigation, the ministry said in a brief statement, without elaborating. The ministry previously said the probe could be extended by six months under special circumstances. Preliminary findings from the probe have shown dumping of EU brandy threatens to damage China’s sector, the ministry said in October as it imposed temporary measures on EU brandy imports, including French brands Hennessy and Remy Martin. The probe was widely seen as a response to France’s support for EU tariffs on China-made electric vehicles. French President Emmanuel Macron previously called the probe “pure retaliation.”