알코올 음료 인사이트

On June 19th, the "4th China Baijiu T6 Summit" with the theme "Setting Standards and Seeking the Future" was grandly held in Luzhou, Sichuan. The summit was hosted by the China Alcoholic Drinks Association and organized by Luzhou Laojiao Co., Ltd. Leaders from T6 enterprises including Jianpai, Fenjiu, Wuliangye, Luzhou Laojiao, Hainan Yedao, and Guyue Longshan gathered around the conference theme, engaging in in-depth exchanges about the current status, trends, and development paths of China's baijiu industry in the new era, reaching the following consensus.

In the first five months of 2025, Russian companies imported beer from China worth $13.5 million, representing a 0.6-fold increase year-on-year. Data shows that only imports from the Taiwan region of China ($63.7 million), Myanmar ($28.1 million), and Hong Kong ($28.1 million) exceeded those of Russia. From January to May this year, China's total beer export volume reached $216 million, compared to $182.6 million in the same period last year.

(Changwon=Yonhap News) Reporter Kim Sun-kyung = Gyeongnam Agricultural Cooperative announced on the 23rd that it has signed a partnership agreement for co-growth with local traditional liquor company 'Malgeunnaeir'. The two organizations agreed to jointly plan traditional rice-based liquor products, secure distribution channels through Hanaro Mart and online platforms, and pursue joint marketing efforts. Ryu Gil-nyeon, head of Gyeongnam Agricultural Cooperative, said, "This is a meaningful first step toward promoting rice consumption and mutual growth with local enterprises," adding, "We will continue to activate agricultural product processing and distribution through collaboration with local businesses." Park Jung-hyup, CEO of Malgeunnaeir, stated, "Through this agreement, we will manufacture differentiated traditional liquor using rice from Gyeongnam." ksk@yna.co.kr