Sugar insights

By Ana Paula Machado São Paulo, 07/15/2025 - Raízen recently informed that it has decided to discontinue operations at the Santa Elisa Plant in the interior of São Paulo for an indefinite period. In light of this, the company has celebrated sales contracts for up to 3.6 million tons of sugarcane, including its own cane and the assignment of contracts with suppliers, for an approximate amount of up to R$ 1.045 billion. "The resources obtained will be destined for debt reduction. The implicit multiple of the operation corresponds to approximately US$ 53 per ton of cane, not including the industrial asset," Raízen reported. The measure, according to the company, was made to continue its portfolio asset recycling strategy to capture agroindustrial efficiency. Raízen closed the 2024/2025 harvest with a net debt of R$ 34.2 billion, a 79% increase compared to the previous year. According to Raízen, the business was conducted with Usina Alta Mogiana S.A. - Sugar and Alcohol, Usina Bazan ...

REPUBLIKA.CO.ID, JAKARTA -- Holding BUMN Pangan ID FOOD declares full support for the firm steps taken by the National Police Food Task Force in addressing the illegal circulation of refined sugar in the consumer market. The circulation of refined sugar products not used for their intended purpose is considered potentially disruptive to market order and harmful to sugarcane farmers, consumer sugar industry players, and consumers. Vice President (VP) of Company Secretary ID FOOD, Yosdian Adi Pramono, said that ID FOOD's support represents the company's commitment to maintaining the integrity of national food products and supporting a healthy and fair market ecosystem. ID FOOD, he continued, fully supports the Food Task Force's efforts to regulate illegal refined sugar circulation practices that harm the national food trade. "We also appreciate the Central Java Regional Police for successfully uncovering and capturing the perpetrators of illegal mixed sugar production located in ...

Sports nutrition is increasingly prominent in China, with its rich variety and novelty appealing to consumers. The fusion of diverse flavors in sports and functional nutrition products has also enhanced the sector's attractiveness. Sports Nutrition Sales Trends In the past year, China was the second-largest country in sports nutrition sales. 22% of consumers are influenced by "low-sugar/sugar-free/reduced-sugar" claims when purchasing sports and functional nutrition products. As a result, zero-sugar and low-sugar product launches have garnered significant attention, catering to consumers focused on calorie intake. Formulations using alternative sweeteners like stevia and sugar alcohols have also supported product development in the region. Sports Nutrition Product Launch Trends Over the past two years, new product launches in the sports nutrition category have shown fluctuating trends. Chinese consumers' positive attitude toward health has driven the diversification of sports nutrition products. Energy supplement products containing caffeine and taurine, whey protein for weight gain, vitamin C for immune enhancement, and probiotics promoting gut health have all contributed to category growth, aligning with consumers' core needs. This health philosophy reflects a "prevention-first" trend—consumers are taking proactive measures to prevent health issues and increasingly choosing products that meet their individual health requirements. Dominant Subcategories Sports nutrition trends indicate that 26% of Chinese consumers prefer powder-form supplements. Consistent with this, the powder supplement subcategory maintains a leading position, with new product launches averaging 59% of the entire category over the past year. Powder-form products such as whey protein, branched-chain amino acids (BCAA), essential amino acids (EAA), electrolytes, and monohydrate creatine have met consumer demands, helping sports powders maintain their top position in the sports nutrition market. Sports Nutrition Core Claims Protein source is the most mainstream product positioning, appearing in 36% of new sports nutrition products. Sports nutrition trends show that 38% of Chinese consumers view protein as an important ingredient and pay attention to ingredient lists on product packaging. This preference is reflected in numerous new products with "protein" as the core packaging label claim, aligning with the "ingredients first" trend—brands emphasize key ingredients to strengthen consumers' positive perception of core components. Sports Nutrition Flavor Preferences Mainstream flavors include mango, milk chocolate, straw