이탈리아 신선 자두 수입 시장 (6월, 2022)

Italy is experiencing a significant increase in fruit and vegetable consumption, with a average rise of + 20%, due to rising temperatures and the effects of the Covid emergency. The heat wave is also accelerating the ripening processes and bringing a wider range of produce to the market. However, the production of summer fruit may be revised downwards due to drought and the invasion of Asian bugs. The article also highlights the concerns over rising production costs, such as a 51% increase for Italian fruit, and potential retail price increases due to water scarcity.