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EastFruit analysts note a difficult situation on the European fresh mandarin market at the end of 2024. Consumers are surprised by high prices for the product, and producers complain that despite the low harvest, the demand for these fruits is also relatively low. According to international fruit and vegetable market expert Fedor Rybalko, the mandarin harvest in Turkey has sharply decreased in 2024. At the same time, Turkey is the world's largest exporter of fresh mandarins by volume, and the third by value. Accordingly, it is the most important market player, exerting a huge influence on mandarin pricing in Eastern Europe and the Middle East. In addition, Turkey's influence on the EU mandarin market also continues to grow rapidly. Maryte Gailite, an expert at the Latvijas dārznieks vegetable growers association, notes that prices for mandarins and citrus fruits in general in Latvia are unusually high this season. “In the last two weeks of December, supermarkets have been offering tangerines of dubious quality for 1.99 euros/kg, and on sale for

According to Bmti surveys, artichokes and beets are also showing liveliness in the markets, while generalized declines are recorded among citrus fruits Oranges on the decline The Sicilian Tarocco orange campaign is gaining momentum, with prices tending to fall for the small-caliber product, present in greater quantities than the larger calibers. This situation, also recorded last year, is associated with the torrid climate of the past few months, which did not allow good growth of the fruit. The demand and price for blond oranges, cv Navelina, are falling, as consumer interest is shifting to the red-fleshed product. In general, the market is not yet lively. Beets on the rise Beet prices are rising due to the falling quantities. Prices are recording a greater increase in the Rome market, where local production suffered severe damage from last week's hailstorms. Artichokes on the rise The frosts and bad weather of last week

Good production numbers in 2023/24, but market damaged by unequal imports from other countries. The season that will begin at the end of December for the IGP Sicilian Red Orange looks encouraging and it was not a given given the major drought problems of this year. "The great sacrifice made by the members of the Protection Consortium, who heroically managed to guarantee irrigation and therefore a good size and quality of the product, we hope will be repaid - explains the president of the Protection Consortium, Gerardo Diana - but what is valid once again on the market is of course the brand, the IGP. Protected geographical indication that the Protection Consortium has made over the years a successful brand known throughout the world, synonymous with a healthy and sustainable product". Marketing will officially begin on December 27 and the IGP Sicilian Red Orange is already preparing for the national communication campaign. A year, as mentioned, that presents itself with great